For DTC brands paying creators per render.
UGC is fuel for paid social, but every shoot is a gamble. Soma scores raw creator deliveries against your conversion targets — so you boost the cuts that actually retain, and reject the rest before media spend.
BUILT FOR
You're paying creators per render and praying.
Every UGC shoot returns 30 angles. Your performance team boosts 3 and writes off the rest. Half the boosted ones tank — and the agency blames the creative, the creative blames the brief, and the brand pays for both.
Where it hurts most.
UGC delivery is a black box.
You pay per render, get 30 cuts back, and boost the 3 that look best. The other 27 might be the actual winners.
CAC is climbing and creative is the lever.
Paid social rewards retention. Without a forecast, you discover which cut converts after the spend, not before.
Creator briefs go in circles.
"The cut feels off" is not actionable feedback. Soma gives timestamped, structural notes a creator can act on.
Score the rough cut. Spend on what scores.
Drop UGC deliveries into Soma the moment they arrive. Get retention forecasts, hook strength, and cognitive load per cut. Boost the top 30% with confidence, send the bottom 70% back with timestamped notes — not vibes.
Score every UGC delivery
Drop creator deliveries into Soma the moment they arrive. Get retention, hook, cognitive load per cut.
Boost only what scores
Filter the bottom 70% before media spend. Promote the cuts Soma forecasts will retain past the 5-second cliff.
Send actionable feedback
Generate a creator-facing PDF with timestamped notes. Fewer revision rounds, faster iteration, lower CAC.
What changes after switch-on.
−40%
CAC on paid social
Boost only the cuts Soma forecasts will retain past the 5-second cliff.
+78%
Hook-to-conversion
Average lift when paid creative is filtered through pre-publish scoring.
24h
Creator turnaround
Replace "the cut feels off" with timestamped, structural feedback.
A pre-flight check for every UGC delivery
Score every creator delivery on hook, pacing, and cognitive load — before media spend. Reject losing cuts at delivery, not at the dashboard.
See pricingCommon questions.
Quick answers about how this works for your team.
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Does it work on UGC where the creator is the talent?
Yes — Soma scores attention on talent-led video specifically well, separating performance from production polish.
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Can we hand the report to the creator?
Pro plans generate creator-facing PDF feedback with timestamped notes — fewer revision rounds, faster iteration.
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What about Shopify product pages and ad creative?
Both. The same model scores in-feed ad creative and on-PDP looping demo videos.
Ready to ship with proof?
Drop in a recent brands & dtc ecommerce cut. We'll show you the retention curve before you publish.
Try Soma free Or book a call